If you were stoked about us chatting about the Amazon Advertising rebrand, you won’t even need your coffee on this Friday morning. BECAUSE, as the PPC industry always keeps us on our toes, Google announced yet another high-impact update to exact match keyword targeting just last night. Exact match is now more dependent on the meaning and intent of the query matching the keyword – and we just have to talk about it. Why did Google make this change? How will it impact your keyword targeting strategy?

We’re going live in just a couple hours, so don’t hesitate – register now. Even if you can’t make it, we’ll send the recording and podcast straight to your inbox.





Let’s block ads! (Why?)

Go to Source
Author: Bonnie Pogorelc

Powered by WPeMatico

About the author

Related Search

Related Search is a website dedicated to sharing valuable articles focusing on SEO, social media, PPC, digital marketing, online trends, and much, much more.

Leave a Comment